0000-00-00 00:00:00

Best Deals & eBook PDF Download The Loyalty Leap by Bryan Pearson

The Loyalty Leap by Bryan Pearson

Page Updated:
Book Views: 12

Author
Bryan Pearson
Publisher
Portfolio Canada
Date of release
Pages
256
ISBN
9780670066346
Binding
Hardcover
Illustrations
Format
PDF, EPUB, MOBI, TXT, DOC
Rating
4
77

Advertising

Get eBOOK
The Loyalty Leap

Find and Download Book

Click one of share button to proceed download:
Choose server for download:
Download
Get It!
File size:6 mb
Estimated time:4 min
If not downloading or you getting an error:
  • Try another server.
  • Try to reload page — press F5 on keyboard.
  • Clear browser cache.
  • Clear browser cookies.
  • Try other browser.
  • If you still getting an error — please contact us and we will fix this error ASAP.
Sorry for inconvenience!
For authors or copyright holders
Amazon Affiliate

Go to Removal form

Leave a comment

Book review

Most consumers don't trust companies as much as they used to. So how has Bryan Pearson convinced 99.99 percent of his ten million customers in LoyaltyOne’s AIR MILES Rewards Program to willingly share their personal information?

Pearson shows readers how to build the unwavering consumer loyalty needed for long-term relationships and how to do so without infringing on the privacy of their consumers.

The Loyalty Leap arrives at a crucial time, illuminating the best practices for responsibly selecting, collecting, and employing customer data—the raw material of today's marketing industry. Supplemented with compelling corporate stories and the results from an extensive 2011 consumer survey, it provides a snapshot of consumer attitudes about privacy and the use of personal information for marketing and business purposes.


Readers reviews